Creating a factsheet for a family member being held hostage is a useful way to consolidate information and assure that all parties working your case are on the same page. If you should go to the media, the factsheet can be sent to journalists, government officials, and anyone else you may be meeting with, as a way to introduce them to the case in a succinct and efficient manner.
The factsheet should be simple but informative. It should include at the very least the following details:
- Introduction:
- Introduce the hostage / wrongful detainee: What is their name, where are they from, what is their occupation, etc.
- Outline the situation:
- Who is holding them, where are they being held, when were they taken / arrested, if relevant, what is the charge, etc.
- Include a photo of the hostage.
- Carefully chose a photo that portrays the hostage in a good light, highlighting their best qualities. It’s best to avoid photos of the hostage partying, drinking or doing anything that could be construed as negative in the kidnapper’s eyes.
- Keep in mind that this photo may be shared extensively on social media and on traditional news agencies, so choose the photo that best represents your loved one.
Hostage US has several external media advisors who can advise families on strategies for going public. Hostage US volunteers do not advise or offer opinions on media strategy as this crosses over into operational response. We can talk though media decisions with families, help them create a factsheets and teach them how to get the most out of conversations with journalists.
